I love Apple, so I know (better than you) that Apple's history of
rebranding has been nothing short of
disastrous, in fact at it's
peak,
rebranding almost brought Apple down. Dumb, dumb, dumb.
The history goes like this (I'm working from memory here so bare with me if there are
inaccuracies loser);
-
LaserWriter (and all other Apple printers) was a
rebranded Canon printer, and was one of a number of items which almost dragged Apple to the bottom of the ocean. They don't make those any more.
-
QuickTake (an Apple digital camera) was a
rebranded Fuji camera, again, a disaster.
- Apple Color
OneScanner (an Apple scanner) was a
rebranded Canon scanner, the
CanoScan. The
OneScanner sleeps with the ancestors.